One of a seven-spot TV campaign voiced by the legendary Bob Newhart, an LUC alum. These critically-acclaimed spots have trafficked several times in recent years on all the major networks.
Lewis Lazare of the Chicago Sun Times wrote “The Ads wonderfully capture all that a university -at it’s best- can be to young people with their lives and careers ahead of them.”
Winner: Best Non-Profit Marketing Campaign as voted by the AMA.